And when emotionality meets construction efficiency? It is unveiled at Superstudio by the Del Tongo Machine with the installation by Lab81, known for their creative endeavors in web design and digital animation. The physical space of the stand expands into the virtual dimension of emotionality.
The components of a kitchen serve as a trigger for a synchronized mechanical system that opens a symbolic window to the world of Del Tongo. An audiovisual loop that virtually narrates the synchronous construction process of a completely Italian kitchen. “An artistic representation of the reality of the factory, our values, and our capabilities,” explains Laura Del Tongo, CEO. “This is how we want to be known because this is who we are.” A creative and original montage to evoke and share the values of the future Del Tongo: artisanal quality, project flexibility, variable ergonomics. Concepts that become a reality thanks to an exclusive production technology. But accessible to everyone.
